About Sabina
Hello,
A little about me! I grew up in Buffalo, New York and received my Bachelor’s in Science in Psychology. After I graduated I then moved to Los Angeles for FIDM where I received my Associates in Merchandise Marketing. Currently I am the Social Media and Influencer Marketing Manager at L’ange Hair where I manage all of their social media content, paid ads, influencer marketing, and email marketing. I concept and create social media content, along with daily community listening, community engagement/conversation with users and brands, monitoring and issue escalation/response, and general maintenance (updating the background images and profile pics for new campaigns, etc.). In addition, I conduct market research (using a variety of tools) to identify social media best practices and trending topics for new posts, as well as conduct community conversation audits to identify key online influencers as they relate to Lange’s campaigns and brand initiatives. I also provide community insights that will be used to hone and improve social campaigns and promotions. I accepted this position because of the emphasis on skills involving marketing, strategic planning, analytical skills, organization, innovation, and creativity which are applicable the position. My experience in the beauty industry has afforded me the opportunity to become familiar with the latest trends in upcoming technology and best practices that are vital to be the best at what I do. I learn quickly and become an expert in whatever is thrown my way. I put my heart into everything I do and enjoy a good challenge. Thank you for your time, I look forward to hearing from you.
Sabina Mirza
Smmirza3@gmail.com